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Music that feels like a late-night drive and the excitement of heading somewhere you’ve never been
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Music that feels like a late-night drive and the excitement of heading somewhere you’ve never been *
Imagine The National and The Postal Service throw an after-hours party, and then someone kicks in the door and cranks the bass to 11.
That’s Softklub.
The initial goal of this project was to create a safe space to challenge unexplored avenues of the duo’s creativity. Namely singing, as this was a brand new skill being developed from the two multi instrumentalists. The project even remained nameless for several years as to keep the end result free of constraints while keeping focus on the joy of the journey.
Things snowballed quickly as the bounds of writing together were explored. The duo found their voice and Softklub was formed in an effort to preserve their newfound sound and the creative process that had helped to shape it.
Armed with a year’s worth of musical releases, and hopeful for the future of Softklub, the band’s focus is now placed on creating strong personal and professional connections. Building the right team will be essential to finding new ways for those with quiet voices to be heard.
Album Preview
Sonically the band is a gentle mix of indie rock and dance music, blended together with sappy introspective lyrics and a touch of drum and bass. Pulling additional inspiration from an extremely wide gamut of artists, Softklub has managed to find their unique sound and is set to pave their own way through the music industry.
Indie Duo Softklub is made up of two multi-disciplinary, multi-instrumentalists
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Keenan Gregory
Songwriter / Vocalist
Keenan currently performs in two Edmonton based groups, Whale and the Wolf and Forester. The former has achieved 7 Top 40 singles, and has toured the country extensively from coast to coast, building a significant following across multiple provinces in Western Canada. Between the two groups Keenan has released 2 full length albums, 15 singles, and directed and edited 8 music videos.
Keenan is also a JUNO Award Winning Graphic Designer. Under the moniker ‘Kidpixel’, he brands and runs top tier marketing campaigns. Keenan most recently worked with MNRK and Royal Tusk to create artwork for the band’s 3rd studio album, Altruistic, which won him a JUNO in 2025. -
Mark Wojcicki
Songwriter / Producer
Mark has spent the past decade and a half writing, performing, recording, and touring across Canada, through multiple projects both personal and professional.
Mark is the primary producer and songwriter in Softklub. Outside of the group he has written and produced tracks for his band Nicolas Rage, as well as other talented Canadian acts like Tianda. This project marks the first major undertaking for Mark and has only further fuelled his fire.
Mark is also a active Photographer and Videographer and will be using those skills to create high quality videos, and photography documenting the group’s process.
Click here to view his photography
Music Release Timeline
Softklub’s brand is all about quality and consistency. The duo has taken their time with this first album to ensure that they can deliver on this promise.
As of right now there are 9 releases planned across the year culminating in a debut full length album out October 2026. In addition to what is listed above, the band will be releasing multiple music videos, and filming live session performances.
Instagram will be used to further this narrative and create a polished world for the listener to dive into. TikTok on the other hand will be used to connect to fans on a more personal level while planting the seeds for growing a meaningful community.
